In a landmark achievement for the design tech industry, Dutch startup Framer has officially become a unicorn, reaching a staggering $2 billion valuation after a recent funding round.
This milestone, reported by multiple sources including Bloomberg and TechCrunch, underscores Framer’s rapid growth as a no-code website builder and a formidable competitor to industry giant Figma.
Framer’s Rise in the No-Code Design Market
Framer, which specializes in tools for automating web design, raised $100 million in a Series D funding round led by existing investors Meritech and Atomico.
The company’s platform, boasting over half a million monthly active users, has positioned itself as a simpler alternative to both Figma and Squarespace, catering to designers and businesses seeking intuitive, responsive website creation.
A History of Reinvention and Growth
Founded in 2013, Framer initially struggled with stalled revenue but pivoted under the leadership of its founders to focus on no-code solutions, a move that Forbes highlighted as a game-changer in 2023.
This strategic shift has fueled explosive growth, allowing Framer to carve out a niche in a market increasingly driven by accessibility and speed in web development.
Impact on the Design Tech Ecosystem
The rise of Framer comes at a pivotal time for the design software industry, as Figma itself recently made headlines with its public IPO in 2025, following a failed $20 billion acquisition by Adobe due to antitrust concerns.
Framer’s success signals a growing demand for diverse tools that empower creators, potentially reshaping competitive dynamics among design platforms.
Looking Ahead: Framer’s Future Potential
With its unicorn status secured, industry analysts speculate that Framer could target further expansion, possibly eyeing acquisitions or deeper integrations with AI to enhance its no-code offerings.
The company’s trajectory suggests it may not only challenge Figma but also influence broader trends in how businesses approach digital presence without technical barriers.
As the no-code movement gains momentum, Framer’s $2B valuation is a testament to the transformative power of accessible design tools in a digital-first world.
For now, the design tech community watches closely as Framer continues to innovate, potentially setting new benchmarks for what a unicorn company can achieve in this space.
Andrew Lee
